GO TO MARKET AT A GLANCE – A ROADMAP TO BEST
Complete your 2026 Roadmap in KeHE CONNECT Supplier ® and setup a Growth Strategy Session with your Category Manager
• 2026 KeHE Advertising Overview- 2026 Advertising Opportunities including analytics, examples, artwork specs and more
• 2026 KeHE Promotional Calendar- Important deadlines, themes, promotional pass dates and more!
• 2026 Advertising Selling Guide- Advertising options selling points, bundling suggestions, & Listing Fee detail
• 2026 Digital Roadmap Training Video – Step-by- Step guide to submitting promotions and advertisements into KeHE CONNECT ®
• 2026 KeHE CONNECT ® Supplier Connections Webinar- Recording – Review key strategy information in a one-hour webinar
Know your contacts-Send samples & deck to key contacts- Category Manager, Supplier Manager, Supply Chain, Sales & Account Managers
Meet with your Category Manager to plan growth strategy & Roadmap including off-invoice promotions
Invest in activities to gain exposure and sales quickly New @ KeHE, KeHE National Selling Shows & Advertising
Fill purchase orders accurately and on time
Utilize CONNECT BI ® resources to manage your KeHE account
Reach out to the appropriate KeHE team members Have a retailer strategy and understand nuances
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