SUP Mag UK July 2018 issue 17 | Page 26

What about photography business aims – where do you see CE Photo in five years? Clare - We are always looking to expand to new resorts and build our brand. We also want to be able to maintain our client and photographer relationships back in the UK by offering photography services through the huge network of talented photographers that we have worked with. We’ve introduced some of our photographers to the sport who now relish the opportunity to SUP on their days off What do you think makes a cracking SUP shot? Is that an easy one to capture? Clare - I like aerial photos that give a sense of place and show some of the stunning landscapes and seascapes you can experience whilst out SUPing. We’ve taken a few good ones ourselves. Have you seen much of what’s out there from other photogs in terms of SUP images? Clare - There are some incredible photos out there. Images taken from the water work really well for SUP as well as those that show both what’s above and beneath the surface. Who’s your fave photographer (sport or otherwise) and why? Clare - I like photographers that work with natural light and have a documentary approach. For portraiture, this would have to be Helen Bartlett and for water sports, Globalshots. And what about general inspiration, who or what do you look to when needing to find that spark? Clare - Keeping up to date with my favourite photographers helps here as well as seeing the work from our teams. The shared talent is astounding. Final thoughts of SUP and photography? Clare - As the sport continues to grow, we are pleased to be able to capture people SUPing at all levels and on such a wide scale. We’ve introduced some of our photographers to the sport who now relish the opportunity to SUP on their days off. This is a testament to how accessible it is which is great for water sports as a whole. Our little ones love being on the board - they just don’t like being in front of the camera! Do you indulge in SUP yourself? Lee - Ever since trying it out in Alana Beachclub last year, we’ve really enjoyed taking it up. We b ought a Fanatic inflatable board and we have been taking it to Whitstable, Kent, where we spend much of our free time. What’s your opinion of it as a sport? Clare - I think SUP has got to be one of the most accessible water sports that there is; it doesn’t rely on the wind, you can do it sitting down or standing up, and the whole family can fit on one. You can even go on a SUP adventure and pack your inflatable SUP into a suitcase sized bag. That makes it pretty awesome as far as I’m concerned. Thanks and praise? We want to thank our partners and friends at Neilson Active Holidays both in the UK and on the ground in their Beachclubs. We love working with them all and being part of their customers’ holidays is very rewarding. We are also thankful to all the photographers that have shown their passion, commitment and trust in our project over the years. We know we offer great opportunities but it takes a lot of courage and determination to take on a role like this abroad; so the photographers that do it are truly inspiring. Any particular goals as far as personal on water experience goes within SUP? Lee - We have loads of water near us in Kent, plus we often travel to the Mar Menor in Spain - I think just getting out on our new board as much as we can around work this summer. When our children are a bit older we’d like them to be more involved with SUP. We’re keen to build up their water confidence and get them involved in water sports in general. s t a n d u p p a d d l e m a g u k 26