Speaker presentations began at
about 1:20 pm with the warm and
insightful Naomi Garrick, owner of
Garrick Communications who is
best known as The PR Chick. Here
are some snippets of the nuggets
of wisdom she shared with the
audience.
Start your year with gratitude
instead of lamenting about the
Dan Dan continued his comical role
as the Master of Ceremonies (MC)
by
inviting
about
ten
of
the
natural part of the process.
Convince yourself about the
merit of your business before
entrepreneurs present to come to you try to convince others.
the stage and share something Be comfortable with the word
about their brands. This provided a “no”. Know how to frame
great these rejection. People are saying
entrepreneurs to practice their “no” to how you have framed
elevator pitch and gain some social the idea; you have to know
media followers. how to adjust your pitch to
opportunity
for
make it difficult for them not
things you didn’t accomplish in Neisha Yen-Jones then gracefully the previous year. Revise your moderated the panel discussion. goals and set a theme for the The panelists were Dr. Sharon year that will help you chart new Smith from Mona Entrepreneurial failing a few times for.
goals. and Centre Be careful of the type of soil
(MECC), Kadia Francis from The you drop your seeds into. In
is Digital Jamaican, and Dr. Price. The other words, be careful of who
strong enough for your goals. If discussion focused on the value of you share your ideas with.
not, rethink those goals. social media for entrepreneurs and
Determine
if
your
“why”
Commercialization
the need for Jamaica’s business
Create a personal brand mission landscape to change from necessity
statement. This defines who you entrepreneurship
are and what you stand for; it entrepreneurship.
gives you the direction you need mentality
to build a successful life. Entrepreneurs need to be more
Embrace these three principles:
value,
clarity
and
communication. Know the unique
to
needs
proactive
about
opportunity
The hustler
to change!
finding
and
creating opportunities for business
growth.
value you bring to your niche Krystal
because that’s what helps you speaker, then came on stage and
stand out. Be very clear about delivered
your value so that you can presentation.
communicate it effectively to entrepreneurship to the process of
those who matter. sowing seeds. Some key points
The only way you can level up is
if
you
continuously
develop
yourself.
Read these two books:
The Alchemist by Paul Cohelo
The One Thing by Gary Keller
Tomlinson,
an
the
keynote
awe-inspiring
She
likened
from her presentation include:
the groundwork of sowing the
soil. Your business won’t grow if
you aren’t prepared to put in
the work.
the
possibility
rejection and failure. It’s a
Issue �: January ����
Find a dream that’s worth
Create space for your success.
Not everything is urgent and
important.
Attendees were treated to a variety
of giveaways throughout the event.
It culminated with an informal meet
and greet session where people
exchanged business cards, laughter
and nothing but good vibes.
This event was a breath of fresh air
for young Jamaican entrepreneurs.
Dr. Price hopes to make it an annual
event for the next 5 years. She also
hopes to create a digital platform
where
more
opportunities
and
insights can be shared with the Rise
and Shine community throughout
You have to be prepared to do
Embrace
to say “yes”.
of
the year. The possibility of a special
Rise and Shine grant for local
entrepreneurs also exists. If you
want to be a part of this growing
brand, follow the Rise and Shine
Jamaica
page
on
Instagram
@riseandshinejamaicaexpo and visit
the website.
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