Success Lifestyle Magazine Issue 1 - July 2018 | Page 25

MATCHING CREATIVITY WITH PASSION

ALL IN A CUP OF MATCHA

Bold moves take guts. Monique Farquharson, co-founder of PetitSquares, has always loved Japan. However, she couldn’t find a way to actively make this love come alive in Jamaica. Until now. This 25-year-old, with her captivating smile and amicable personality, has made great strides with introducing an unknown product to the Jamaican market.

This product is Matcha, a form of powdered green tea found primarily in Japan. Read more to learn how this phenomenal woman is transforming the Jamaican food and beverage industry.

WHY PETITSQUARES?

Baking became my first-love while I was an Actuarial Science student at the University of the West Indies (UWI), Mona. I wanted to transform my love for baking into a business, but that didn’t seem like a fresh idea. What’s so special about another coconut cake?

That’s when I thought that I could be different by selling my cakes as small squares. As a Mathematician, I understood that a square is a perfect shape because all of its sides and angles are equal. My PetitSquares would represent balanced portioning…an acceptable amount of a sweet treat.

I decided to forgo the baking idea because I was very busy on campus. I founded a club, was a Peer Advisor, and studying hard to complete my degree.

One day, the executive of the club I founded and I were invited to a special presentation. The presentation was led by women who wanted to offer Matcha to UWI students.

I didn’t gravitate to the idea initially. A few months later, however, I watched a Matcha roll cake recipe video on BuzzFeed and was thrilled. The video demonstrated the versatility of this special green tea and provided the perfect marriage between my love for baking and desire to open my own unique business.

PetitSquares offers:

-A variety of Matcha based beverages at Loshusan’s Juice bar

-PetitPoppers. These are premium grade Matcha tea packets

-Matcha-specific products. Special tools are required to make Matcha tea.

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