Style Guide | Page 3

LIFE UNIVERSITY SPECIFIC University Name Always capitalize both words: “Life University.” When you want to shorten the University name, use the full name first followed by the shortened version in parentheses, in all caps: “Life University (LIFE).” Then use “LIFE” (NOT “Life”) from that point onward: Welcome to Life University (LIFE). We hope you will enjoy your visit to LIFE’s campus. This style also applies to any University acronyms: Center for Health and Optimum Performance (C-HOP) Center for Excellence in Teaching and Learning (CETL) Sport Health Science (SHS) Capitalize “University” when using the phrase “the University” in reference to LIFE: One of the major goals of the University is to adopt an official style guide. Email Life University email addresses are capitalized as shown: for faculty and staff for students URLs Common URLs used by Life University are formatted and capitalized as follows:—main website homepage—LIFEforce 1000 website—Life University Alumni & Friends website Life University Style Guide | 3