STUDIO WEAVE
EST LONDON, 2006
MARIA SMITH, DIRECTOR
14
STUFF OCTOBER 2014
‘When we were choosing a name for our practice, we decided
that we didn’t want it to be based on our names. We wanted
anyone who might join the practice in the future to be able to
feel like it was theirs as much as ours and felt that a name
of our names would limit that. So we went about choosing a
word. We chose weave because we like all its connotations:
a complex fabric made from many individual strands,
collaboration and integration, skilled craft, traditional and
highly mechanised, and the idea of weaving a narrative.
‘We expect people will take different things away from the
name, but we hope that they associate it with craft, narrative,
a sense of openness to collaboration perhaps, and of course
we hope people remember it!’