Study: Turning content dollars into audience - Page 33

INDEX

1) In the period from 2011 to 2019, Internet channels saw a 154% increase from 67 to 170 minutes watched globally on average per day, while TV channels saw a steady decline of 6% from 178 to 167 minutes over the same period; The End of the TV Era?, Statista (2020): https://www.statista.com/chart/9761/daily-tv-and-internet-consumption-worldwide/

 

2) In 2019, only 14% of the overall population in Asia subscribed to a streaming service; in Europe: ~18%; America had by far the highest number at ~40%; Videostreaming hat noch reichlich Luft nach oben, Statista (2019): https://de.statista.com/infografik/17462/anteil-der-svod-nutzer-weltweit/

 

3) In Germany, streaming revenue grew even more strongly by ~13%, TV revenue went down by ~5%; Streaming profitiert von der Coronakrise, Statista (2020): https://de.statista.com/infografik/22829/geschaetzte-umsatzentwicklung-bei-tv-und-video/

 

4) Including Netflix and Disney; Entertainment Companies Spend $121 Billion on Original Content in 2019, Variety (2020): https://variety.com/2020/biz/news/2019-original-content-spend-121-billion-1203457940/

 

5) Four digital trends reshaping the media industry, World Economic Forum (2016): https://reports.weforum.org/digital-transformation/digital-trends-in-the-media-industry/

 

6) Totaling more than 70 titles, Netflix Will Invest $500 Million In Korean Content This Year, Forbes (2021): https://www.forbes.com/sites/saramerican/2021/02/26/netflix-will-invest-500-million-in-korean-content-this-year/

 

7) Quality of content: very important / relatively important for 89.4% of all participants; depth of content: 84.7%; width of content: 82.8%; goetzpartners consumer survey (2021)

 

8) Pricing: 86.3%, no advertisements: 81.4%; goetzpartners consumer survey (2021)

9) Global Online Video Platforms Market, Forecast to 2023, Frost and Sullivan (2019): https://store.frost.com/global-online-video-platforms-market-forecast-to-2023.html

 

10) As of July 2020; Which Streaming Platform has the Most and Best Original Content?, WhistleOut (2020), https://www.whistleout.com/Internet/Guides/streaming-original-content