Finding 3 : Corporate Citizenship has become more professional but has not yet been digitised to any great extent .
Many DAX companies have continued to professionalise the management of Corporate Citizenship , but only a few are using the potential of digital options .
Effective service to the community is only possible if it is implemented with the same stringency as other corporate functions . Central guidelines need to be drawn up and implemented in coordination with local organisational units . It is important here that responsibilities are clarified and processes defined . In order to achieve synergies , further vehicles such as corporate foundations should also be closely coordinated with other activities while taking into account legal requirements .
Processes and structures
77 percent of the companies surveyed now have global guidelines on Corporate Citizenship , but 56 percent do not publish them . This means that it is difficult to make a statement about the content and its level of detail from the outside . Non-profit organisations in particular often do not know whether they are eligible for funding or what criteria they have to fulfil in their application . Increased transparency could save civil society resources that are urgently needed for the actual work to be done . Nevertheless , it is clear from this data that professionalisation has indeed taken place in recent years .
24