German Business in China – Greater Shanghai Innovation Survey 2018/19
Sample
The survey among German manufacturing companies in the Yangtze Delta was
conducted between April and July 2018.
� The 103 respondents are mainly senior executives (66%) and middle managers
(19%)
� The respondents have been working in their Chinese entity for an average of 8
years
What is your current position?
For how many years have you been
working in your Chinese entity?
19%
5% 10%
16%
36%
24%
66%
24%
Entrepreneur or company owner
Senior executive
Middle management
Others
≤ 4 years
5-9 years
10-14 years ≥ 15 years
� Surveyed companies come from a range of industries, with Machinery / Industrial
Equipment and Automotive accounting for 59%, which reflects the overall
distribution of German companies in the Greater Shanghai area
� >80% of surveyed companies are wholly foreign-owned enterprises
� >50% of companies had an annual turnover of >RMB 250 million in 2017
� 67% of companies have been in China for >10 years
� 31% of surveyed organizations have ≥1,000 employees; 46% are small- and
medium-sized companies (≤250 employees); 26% have 251-999 employees
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