Study: Clear stance, clear direction | Page 24

24 | 08 EFFECTS OF ORGANISATIONAL STRUCTURES ON AUTHENTIC BEHAVIOUR IN ORGANISATIONS » In today‘s connected world, if a company doesn‘t walk the talk, they will be found out. It‘s all about « authenticity. TERESA COLLIS, Head of Competency & Culture Development, Siemens AG As with many other corporate management topics, deliberations at companies regarding authenticity do not centre on how managers can be turned into better PEOPLE. Rather, companies always have to answer the question of how they can make an impact and create value. Their task is to successfully position themselves in the market, maintain competitiveness in the long term, and remain resilient in the face of external forces. All this demands a lot of the people in the organisations – and, even though it is easy to emphasise this commonplace and write about it in company brochures, it is something that is frequently underestimated. But the first priority of anyone who is truly convinced that it is up to people in organisations to respond to requirements and changes must be to win over these people and do everything to make them BELIEVE in their managers.