Stoked Journeys 3rd Edition-October 2015 | Page 4

Kewl Kat Spotlight We were lucky enough to catch Michelle between her full time job and baking some very delicious cakes and cupcakes to get her story: SJ: So Michelle, what got you into making all these awesome cakes and cupcakes we’ve seen over the past few years? SEM: When I was younger, my mother would always make cupcakes, cookies and other treats for her coworkers for holidays and occasions. And my sister and I would help her frost and decorate them. SJ: How long have you been making goodies for folks? SEM: I have been doing it for just about 4 years now. SJ: Do you have a favorite cake or cupcakes you made and why? SEM: My favorite cake that I have made so far would have to be the Mermaid Tail Cake. Although it was a lot of work sculpting the cake, it was easier than I had expected and it turned out perfect. SJ: So if the Mermaid Tail Cake was the easiest, but a lot of work, then what was the most challenging? SEM: The most challenging was the pregnant belly cake. SJ: How many orders do you average a month? What are your busiest months? SEM: I average about 3-12 orders a month, depending on the month. My busiest months are typically February through May and August through October. For holidays, I’ll post offers and for repeat customers, I usually give them deals. SJ: If someone wants to place an order with you, how do they contact you? Are you on Facebook so folks can see your creations? SEM: The best way to contact me for an order is through my Facebook page: facebook.com/SweetExpressionsByMichelle www.stokedjourneys.com