2025 CONTRACTOR ROAD TO SUCCESS
The next signpost to watch for is bookkeeping , which includes front and back office procedures . Properly navigating this portion of the journey is essential to organizational success for any SLEB . Ask yourself who :
1 . Will oversee your financial records , and reporting
2 . Handle certified payroll 3 . Make appointments 4 . Help you market your business 5 . Perform sales and client service
6 . Manage risk and your business strategy
7 . Provide analysis , technical and administrative support
If you ’ re a small contractor most of this will become your personal responsibility , but even a small contractors on a tight budget should invest in securing administrative help . Why ? Mainly because it frees you to work on projects , decide when and where to bid , hire employees , and oversee projects . Back office support need not be costly : There are many interns at local colleges and universities who are willing to work on a part-time basis , and in some cases for course credit and construction industry experience .
Marketing represents another path to success . All SLEBs should make an investment in effective marketing and outreach strategies to promote the business and attract new customers . These efforts may include building a professional-looking website , creating brochures and other collateral , networking with other professionals inside and outside the industry , and engaging in targeted social media . Even SLEBs that are solely focused on one audience - such as the County of Alameda - should be reaching out to various government departments , forging relationships , gathering testimonials , and creating PowerPoint portfolios to present at meetings .
Assistance with effective marketing efforts may not be as costly as you think : Social media apps such as Facebook , Instagram , Twitter , and LinkedIn are basically free to use . You can also hire a social media manager to post for you , which will engage a wider audience and hopefully boost your profile in the construction community . You should also try to embrace technology as much as possible , and leverage tools and software to streamline your construction process , project management , and communication with potential primes . Some other construction management software includes scheduling tools and cloudbased collaboration platforms designed to increase efficiency and productivity .
When it comes to winning bids , there is no one road to success . However , several recommended steps you can take to increase your chances of landing a project bid either directly with Alameda County as a subcontractor to a prime are :
SPRING 2025 CONTRACTOR REPORT - 05