With the launch of the first Tablet PC |
tablet PC market is expected to witness |
named iPad by Apple in 2010, the tablet |
increasing demand from various |
PCs gained widespread popularity |
industries such as small and medium |
across the world with India being no |
businesses, educational institutes, food |
exception to it. Tablet PC market in |
service industry etc. The market for |
India is growing radically because of the |
tablet PCs in the education sector is |
various reasons such as increasing |
already growing extremely well as a |
demand for portable devices, rising |
result of government initiatives aimed at |
disposable income, large and young |
providing affordable tablets to students |
population base, etc. However, unlike |
at schools and educational institutes. |
rest of the mature markets, Indian |
Several companies such as Datawind, |
market is not dominated by Apple or |
Micromax etc. are specifically focussing |
Samsung rather the sales for 7 inches |
on designing affordable tablets for the |
Tablet PC’ s from domestic |
education sector. There are several |
manufacturers are more prominent. |
international and local players which |
Tablet PC market in India has emerged |
are planning to enter the Indian Tablet |
as one of the most competitive markets |
PC market over the next few years. The |
after China with a lot of large and |
major players operating in the market |
medium size companies launching their |
include Micromax, Karbonn and Lava. It |
Tablet PC brands to capitalise upon this |
has been forecasted that Tablet PC |
emerging opportunity. |
market revenues in India are expected |
According to“ India Tablet PC Market |
to grow at the CAGR of 33 % by 2018. |
Forecast & Opportunities, 2018, the |
Increasing usage and preference for |
in 2010, the company set a benchmark |
tablets in education sector, private |
in the computing industry. Tablet PCs |
enterprises and growing demand from |
have gained widespread acceptability |
the smartphone and laptop users would |
quickly across the world. |
drive the market for tablet PC over the |
Samsung was the first to introduce |
coming years. India is one of the fastest |
tablet PCs in India targeting the |
developing economies. As a result of |
younger generation of mobile phone / |
rapidly improving technology, booming |
smartphone users but now tablet PCs |
service industry and need for easy and |
have gained huge market in industries |
fast networking, the demand for |
such as IT, education, retail, food |
lightweight computing is increasing. |
services etc. The Tablet PCs are serving |
According to a recently published report |
as a hybrid device of smartphones and |
by TechSci Research‘ India Tablet PC |
laptops / notebooks, serving both |
Market Forecast and Opportunities, |
purposes of easy communication and |
2018’, the market for tablet PCs across |
computing. |
the service industry and also among |
‘ India Tablet PC Market Forecast & |
small and medium businesses is set to |
Opportunities, 2018’ report mentions |
rise radically. Majority of the Fortune |
that the growth of Tablet PCs is closing |
500 companies are also using tablets |
the gap between smartphones and |
for their routine work. |
computers and is encouraging its usage |
In addition, the report mentions that the |
across the service industry. |
acceptance and usage of tablet PCs in |
In addition, the Government of India is |
various sectors will contribute to the |
also pushing tablet market by taking |
market growth and it is expected that |
various initiatives, especially in |
India Tablet PC market will cross USD 2 |
education sector by launching tablets |
Billion revenues by the end of 2018. |
such as Sakshat, Aakash etc. The |
With the launch of the first Tablet PC |
government aims to improve the usage |
( iPAD) at commercial level by Apple Inc |
of tablets in the education sector by |