Sport In Profile UK Issue 18 | Page 25

Rounders England SIP: How would you say 2017 has gone for you? DN: 2017 was a year of transition where we moved from our 2013-2017 strategy to our 2017-2021 strategy. We welcomed a new chair and made progress within each of our strategic pillars; commerciality, profile and customers. SIP: What are your plans for 2018? DN: In 2017, we conducted a review of competition; initially this was an analysis of the Rounders player and challenged us to explore their reasons for playing and the amount of time/money they spend on playing. From these insights we have designed a series of competitions that will be piloted in 2018/19; the competitions targeted at league players centre on broadening social circle and fun as well as team spirit and winning. Within the school setting we are also focussed on fun, team spirit and winning but also developing that sense of independence. www sportip biz 25