SPECCHEMONLINE. COM
Advertiser case study
Speciality Chemicals Magazine and Mastermelt
Working together to build brand, engagement and sales.
Mastermelt is a leading global precious-metal recycling company, with cutting-edge recycling facilities in the UK, Germany, the USA and Singapore. Mastermelt recovers precious metals from industrial waste streams, jewellery, manufacturing scrap and end-of-life products, thus playing a key role in the sustainable circular economy.
Campaign objectives:
● Increase in brand visibility
● Greater engagement with target audience
● Secure high-quality sales leads
● Build brand reputation
● Create connections and networks
Display advertising in print and digital editions:
Sponsored webinar and digital advertising:
Campaign success:
“ Partnering with Speciality Chemicals Magazine for a yearlong advertising campaign, including a highly successful webinar, has enabled Mastermelt to connect with a highly technical and engaged audience, perfectly aligned with our target market.“
Heather Mitchell, Chief Commercial Officer
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