Say hello to hello Howard
Rogers park business alliance, 2013
Howard
The Rogers Park Business Alliance needed an advertising campaign to create awareness of revitalization efforts on the Howard Street commercial corridor. The goal was to change perceptions about the neighborhood among residents and in adjacent communities.“ Hello Howard” surprised, engaged, and transformed expectations by personifying Howard Street via local small-business owners. The campaign rolled out in the summer of 2013 featuring events, social media activity, out-of-home, and on-premise marketing.
Say hello to Howard
Lost Eras, 1511 W. Howard St.
The mysteries of time inspire your imagination. Explore them up close at Lost Eras.
HELLohoward. org
Say hello to a brand new experience. Welcome to Howard Street.
Hellohoward. org
Say hello to
Howard
Good to Go Jamaican Restaurant, 1947 W. Howard St., Chicago
Hellohoward. oRG facebook. com / HelloHowardCHI @ HelloHowardCHI