SPRING 2026
6
Student Retention and
lue Bundle in Fall 2026 is more than a new textbook investment in retention, persistence, and the ce.”
Without required course materials, that student may miss early assignments, struggle to keep pace with classmates, or feel discouraged during the critical first weeks of college. With the Big Blue Bundle, that same student starts the semester ready with immediate access to readings, homework platforms, and digital tools. That early readiness can improve confidence, engagement, and academic performance, all of which are key drivers of retention and persistence.
The benefits of the Big Blue Bundle also extend into the classroom. Faculty can assign coursework knowing students have equitable access to materials from the start, helping create stronger engagement and more consistent participation across all sections.
At ODU and especially within Student and Campus Life, student success remains at the center of our work. The launch of the Big Blue Bundle in Fall 2026 is more than a new textbook model— it is a strategic investment in retention, persistence, and the overall student experience. By helping students begin strong, we help them stay strong throughout their academic journey.