For Woz, the fun was in the chase; he once told an inter-
viewer that in playing tennis, “the winning isn’t as important
as the running after the ball.” Jobs just wanted to win, and
better yet, to sell all the tickets to the stadium. Woz had
no ambition. Jobs had nothing but. That desire, combined
with his freight-train intensity and golden tongue, made
Jobs formidable. 18
Both Steves contributed to the project in their own way. Jobs
got the supplies for the boxes for $40. Woz built the devices. Jobs
sold them for anywhere from $150 to $300, depending on how
much he thought the customer could afford.
As for their illegal enterprise, it came to an end after Jobs was
held up at gunpoint by a prospective buyer. But the pattern that
the two young men established of Woz building a product and
Jobs marketing it would serve them well in the future.
A Difficult Start
25