Southern Plug Magazine: Leaders of the New School 2017 Volume 2 Issue 1 A | Page 33

DEsIIGNER
Bringing the strange,
mumbly style of the Atlanta
school up the East Coast,
Brooklyn-based MC
Desiigner landed a
recording contract with
Kanye West's GOOD Music
imprint in 2016. Sounding
like a murky mix of Future
and Young Thug, the rapper made his debut in 2014
under the name Dezolo, joining MCs Phresh and Rowdy
on the single "Danny Devito." Late the next year, he made
his debut as Desiigner on the single "Panda." Kanye West
heard the cut, and sampled it for his album The Life of
Pablo. He also signed the original song's MC to his label,
and re-released the track as a GOOD Music single in early
2016. By April, it had climbed all the way to number one
in the U.S.; then in June it landed on his debut mixtape,
New English. While working on his debut full-length,
Desiigner released a new single "Timmy Turner" later that
year before unleashing a barrage of new tracks in the
early part of 2017. Arriving in quick succession, singles
like "Up," "Thank God I Got It," and "Outlet" appeared in
advance of his first album.