Southern Indiana Business September/ October 2022 | Page 33

Benton Fine Jewelry

From generation to generation , jewelry has been a classic gift tradition for events worthy of a meaningful celebration . Birthdays , anniversaries , weddings , job promotions , or relocations are all about memories . The gift of jewelry is not just a purchase but an investment in something that appreciates in a value even greater than money .
Finding a reliable and trustworthy jeweler makes buying unique gifts for your special people easier . The reputable jeweler will listen to your needs , budget , and concerns and match them with the perfect options for gifts . Making that special someone feel loved and valued by the gift builds a special relationship between a family and the jeweler . Benton Fine Jewelry has become that trusted
family friend for people in the Kentuckiana area since 1952 .
A veteran of World War II , James V . Benton learned the trade through watchmakers ’ school . As Louisville ’ s Bacon ’ s Department Store was thriving in the 1950s , Benton provided jewelry expertise for the chain . At the height of their expansion , Benton managed the inventory and sales for six locations in the area , including the Bacon ’ s in southern Indiana . Mercantile Stores , which owned Bacon ’ s , was acquired by Dillard ’ s in 1998 . The Bacon ’ s name was retired , and the Benton ’ s jewelry services were no longer needed .
Benton opened stores with two locations , one in Louisville ’ s Bashford Manor Mall and one at the present location in Jeffersonville on Court Avenue . Jim passed away in 2009 and his wife Betty continued management of the store . Upon her death in 2019 , the ownership of Benton Fine Jewelry was
Benton Jewelry , in Jeffersonville , has been family-owned since its opening in 1952 .
transferred to Vicki Benton Moore and James V . Benton III . With the help of the two other siblings , Lindy Dennison and Cindy Weber , Benton Fine Jewelers carries on the tradition of helping area families celebrate their lives .
When jewelry is given , everything depends upon the choice . The cost of
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