Sororpreneur Summer 2014 | Page 4

BRANDING...It is important to "own" your iDeas.

Branding secures uNique concepts and provides a solid foundation for your success.

When I started my business, one of the first things I considered was trademarking. I conducted extensive research and sought legal advice. In turn, I amassed a wealth of knowledge about the privelege of and details about owning your brand.

Surprisingly, trademarking logos and word marking names is not difficult! I have been fortunate to accomplish these tasks while staying within my business budget. As a result, I have secured four trademarks through the USPTO - United States Patent and Trademark Office:

* UBi ®

* uBlingIt ®

* Soror ®

* Sororpreneur ®

By obtaining these trademarks, I positioned my company to grant licensing and do business partnerships. One never knows when an investor will express interest in a project so it is essential to be prepared when opportunity knocks.

I "Believe" there is no limit for Sororpreneurs. WE each have the ability to create something uNique. DARE TO BE DIFFERENT!

Learn the crafts of business, what it takes to stand out and you can step out of your comfort zone in style . Your BRAND is your BUSINESS...if you OWN it, you have control over how and where it will go! Remember that you are not alone in your endeavors. Seek knowledge and support from Sororpreneurs to achieve your goals. WE are "the" Movement we have the ability to help one another.

Creativity stimulates iDeas from inception to birth. It is paramount to take the time to develop your "brand".

own your concept...it is empowering

trademark your

ideas

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