SoCultures Magazine 2018 SoCultures Magazine Jan-Feb 2019 | Page 34

Sustainable Tourism Development 3P: Planet / Nature, People / Society, and Prosperity / Welfare The United Nations World Tourism Organization (UNWTO) defines sustainable tourism as tourism which considers three major aspects, namely environmental, social, and economic today and front. In the world, Sustainable Tourism Development has become a trend, namely the development of tourism by considering 3P: Planet / Nature, People / Society, and Prosperity / Welfare. The aspect of people is that we must pay attention to what tourists want, then the planet is how we treat and maintain tourist attractions, and finally we must pay attention to the economic values of a tourist place. The Ministry of Tourism has developed a Sustainable Tourism Development (STD) by establishing a Sustainable Tourism Observatory (STO), second in Asia after China. The program provides assistance to tourist destinations, so tourism provides economic benefits to local communities. This assistance is expected so that the benefits can continue and be maintained. This program is in line with the program of the United Nations World Tourism Organization (UNWTO). Where there are currently 18 international tourism destinations registered as STO locations in UNWTO, 5 of them are in Indonesia. The 5 regions are pilot projects that aim to illustrate that Indonesia is not only Bali but there are also other destinations that are sustainable tourism. The pilot areas are Pangandaran (West Java), Sleman (DIY), and Sesaot Lombok (NTB), and then followed by Samosir / Lake Toba (North Sumatra), and Sanur (Bali). Go green! Make an impact, travellers! 34 SOCULTURES JAN-FEB2019