Social Responsibility Market 2016 Report Industry Trends Analysis Sep 2016 | Page 5

TrendSights Analysis: Social Responsibility; Understanding the issues and impacts of
socially responsible consumption
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Reasons To Buy

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Understand which audiences, categories, and products are most affected by the Social Responsibility trend.

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Compare the presence of this trend in each industry across the FMCG space and learn what the key
opportunities are.

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See the actions of brands trying to target the best Social Responsibility opportunities and the results that
they have seen.

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