Smart Windows Market to grow at a CAGR of 18.7% till 2020 Smart Windows Market Business Opportunities | Page 16

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KEY INSIGHTS
The smart windows market has been analyzed by technology types like SPD, thermochromic,
photochromic, self-cleaning windows and PDLC. It has also been segmented by passive and activeon-demand product types. Thin films market and transparent conductor oxides were also covered in
the report to give an additional analysis into the value chain of the smart windows market.
 The smart windows market is expected to increase to around $9.1 billion by 2020.
 Thermochromic windows are the fastest growing product segment with a CAGR of
34.6% during 2015-2020.
 Design advantages, energy cost savings, increased production from OEMs and adoption
of dynamic glazing are they key growth drivers of the market.
 Need for increased market knowledge on product advantages to the customers and
higher cost of smart glass compared to normal glass are the major hurdles for the
market.
 Middle East and Latin America regions are the growing markets and are
expected to grow at a CAGR of 21.3%.