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Challenges
germany
Opportunities exist for suppliers of battery- and fuel cell-electric technology, charging and refueling technology and infrastructure, connected and autonomous vehicle technology & related services, new and lightweight materials, software & digital and data-driven services (e.g. shared mobility services, remote diagnostics and service & maintenance), cyber security as well as digital solutions for user experience, sales & marketing, personal health, etc.
Today’s global automotive leaders are increasingly challenged by a combination of global developments & trends, including: demographic change, urbanization, climate change, digitalization, socio-economic trends, and disrupted global supply and value chains – and further impacted by imminent risks such as pandemics, natural disasters, geopolitics, migration, and regulatory changes and requirements. Many transport systems around the globe are further reaching their limitations as we are increasingly facing transport infrastructure challenges (age, quality, cost, scarcity of space) due global trends such as urbanization.
The automotive industry is further one of the drivers in the deployment of innovation in advanced manufacturing technology. New development in automation, robotics, new manufacturing methods (e.g. additive manufacturing), logistics, as well as everything that makes a factory “smarter”, more sustainable, and more efficient is of great interest to the German manufacturing industry.