Small Business Today Magazine OCT 2014 THE EFFORT COMPANIES | Page 12

audio, and sound equipment and also developed expertise in
video productions, photography, and digital delivery solutions.

EFFORT Gear

EFFORT Gear is a high-quality, fashion forward, performance
brand that will appeal to a wide variety of consumers. The products will reflect the latest fashion trends in conjunction with cutting edge performance fabrics that will establish EFFORT Gear as
an up and coming market leader. EFFORT Gear will be launching
an original line of apparel and accessories in 2015.
Chuck’s Words of Wisdom
Photo by Gwen Juarez Photography

EFFORT Racing, founded in 2012, was created as a way to put
EFFORT in the limelight and in doing so fuel the branding of EFFORT and all it stands for - excellence, vision, faith, and integrity.
They began with one simple goal - to be Champions, both on
and off the racetrack and their slogan, “We Come to Wi