Small Business Today Magazine JUL 2014 PHENOMENAL PRODUCTS | Page 12

Howard has a total of forty team members. Some are part
time and others are coaches who are independent. As a certified Zig Ziglar legacy trainer and an independent, certified John
Maxwell coach, Howard teaches his leadership team the vision,
the mission, and the purpose. After teaching them about personal development and goal setting, he encourages them to pass
on what they have learned to the rest of the team. As a result,
almost everyday Howard has some sort of education program
for his employees. The personal development program that is
given to his team covers all seven areas of life. They also share
camaraderie by celebrating holidays, birthdays, and also going out
together such as to a ball game.
Always appreciative of his phenomenal success, Howard believes in giving back to the community. At the last Round Table
Conference, they raised $21,000 for “Operation Give Back”, a
program run by a group of wounded warriors who care for the
families of fallen and wounded heroes.
Howard’s personal goal is to go global and have ten thousand
business owners really understanding and having real freedom
by experiencing a phenomenal life because they’re learning how
to build a phenomenal business. He would like to develop a
youth program where he can help young people become entrepreneurs but more importantly learn and understand they have
value and purpose. Howard shared, “You don’t have to be rich
and famous to have meaning to your life. You don’t have to be
an athlete or an entertainer. The Lord has a plan and I feel this is
my life work.”

Over the last two and a half years,Tom Ziglar (son of Zig Ziglar)
and Howard have traveled all over the world, including Australia
and the United Kingdom. They have coaching members in 7 different countries and in 54 different industries and still growing.
What they found is that it’s hard for people to travel and they
needed to find a way to duplicate them selves. They have a number of people who have come through their program who know
the material, know the mission, and also have a passion to help
small business owners. So their goal is to have 200 local tribes
worldwide that have 50 business owners each that would meet
locally and in person.
Everywhere Howard goes, he asks business owners to remember why they wanted to own a business - “Was it to make a lot
of money, be your own boss, chart your own course, and have a
little more free time?” He concludes, “The brutal reality for most
small business is that you feel like a slave to your business. You
have very little family time because the business ends up consuming your life 24/7 which causes major stress…and with no real
freedom, you feel like you have a job instead of a business. If you
feel like that you need to get in touch with me!”
One would think after reading all that Howard does that he
might still be a slave to his business but you would be wrong. He
now takes uninterrupted, leisurely trips spending time with his
wife on the beaches of Destin, Florida. He also has time to take
his mother on trips to exotic destinations. With systems in place,
Howard truly has a phenomenal life.

Take Away Notes on Howard’s Best Words of Advice
1. Do remember why you started your business.
2. Do build relationships with people who can help you and people who can refer you to others.
3. Do educate yourself. Read books. Leaders are learners. Leaders are readers. Read and go to conferences.
4. Do get a coach. Find someone who has already done what you want to do. Spend time with them and listen and
learn what they do and how they do it.
5. Do help other people.
6. Do set goals.
7. Do pray.
8. Do learn how to communicate and how to relate to those people who are closest to you - your spouse, your children,
and your employees.
9. Do get a vision for your life and your business. The number one reason that small businesses don’t grow is what I call
FTI (Failure To Implement). It’s not that they don’t know what to do and it’s not that they are not busy. They are just
taking action but don’t have a clear vision of where they’re going. They’re just getting through the day so they are failing
to implement the right things that are going to take them closer to their vision because they probably don’t have a
vision. One of my favorite quotes that really sum this up is a Japanese proverb, “Vision without action is a daydream.
Action without vision is a nigh X\