Small Business Today Magazine JAN 2015 AIM GLOBAL LOGISTICS | Page 30

EDITORIALFEATURE The 5 Secrets of a Phenomenal Business – Part 2 By Howard Partridge “The secret is the system.” –Michael E. Gerber I n 2011, I had the pleasure of helpingTom Ziglar, son of American legend, the late Zig Ziglar, create a powerful business assessment for Zig Ziglar’s last book Born To Win, which Tom co-authored. As we fleshed out the parts