SLYOU Magazine Issue 1 | Page 73

in when considering opening startups. Just over two years ago, during Business Month, I posed the question to him: with the plight many entrepreneurs face, how will government address these fears. He said some light was about to shine at the end of the tunnel for especially young entrepreneurs. “Basically, the Saint Lucia Development Bank (SLDB) has gotten some young people on that board. The goal here is that the (SLDB) needs to channel its lending through separate entities. Take TEPA (Trade Export and Promotion Agency, thereafter named Export Saint Lucia), for example, which takes an existing company and helps it get into the export market. “If (that company) is going to borrow money from the development bank to do that, the bank knows that the person isn’t doing so by themselves. So there’s that support mechanism to help them grow,” Chastanet explained. When Naomi Alexander started her own driving school three years ago, it was a leap of faith that was prompted by years of wanting to become self-employed. Chastanet, at the time, said government hoped to open a new entity called Village Tourism Incorporated to assist small guest houses, restaurants and gift shops in various communities across the island by giving them accounting systems, marketing and management support and training. He said agencies such as Export Saint Lucia and Village Tourism Incorporated can be used as “incubators”, adding that government, too, hoped to invest more funding in small businesses should its financial situation improve. especially Millennials, these forms of assistance are indispensable for not only drumming up business but also creating employment. After being turned down by local financial institutions from which he sought a loan for his startup, Johanan Dujon did not let up. Today his business, Algas Organics, converts sargassum seaweed into fertilizer which is now exported across the globe. “We would like to open up an agency for the creative industries that would help people in that industry develop and hone their skills and businesses,” Chastanet said. “I’ve seen too many young people signing contracts with labels too early and, therefore, get the short end of the stick. So the idea here is to not only develop their skills as musicians and artists, but also their business skills in terms of branding, contracts and so on.” Across the globe, various measures are being implemented to assist small entrepreneurs navigate the sometimes murky waters of starting a new business. With many people hoping to become self-employed, Take, for example, the city of Tel Aviv-Yafo, Israel’s financial centre and technology hub with 405,000 residents. The city has the highest number of startups per capita in the world, averaging 28 per every square kilometre and 1 per every 290 residents. In fact, the city has been ranked number two in the World Top Startup Ecosystems by StartupGenome. There are more than 1,500 hi-tech companies in Tel Aviv, 66% of them startups. There are more than 40 Accelerator programmes and co-worker spaces for startups in Tel Aviv, supported by the Mayor and Municipality of Tel Aviv-Yafo. The Municipality provides support to startups through tax breaks, subsidized workspaces and the Startup Visa project. www.slyoumag.com | July-August 2019 SL-YOU | Business, People & Lifestyle 71