Sleeves Magazine June 2016 | Page 60

Press release, 27 June 2015 Acne Studios Men’s Spring/Summer 2016 “I have always loved the New York Dolls, and a friend of mine used to play with Johnny Thunders. I was inspired by the rawness of their unisex approach to dressing in 70s New York. I also had the honour to surf in Sweden with Robin Kegel, whose surfboard art we have used to bring his attitude to the collection and an individual mood.” – Jonny Johansson, Creative Director. The collection is clear and clarified. It uses lightweight tailoring wools, treated cotton and linen, woven jersey, crepe and silk poplin. Colours go from city greys and browns to vivid primary red, blue and green. A green double-face cotton trench has a dirty downtown attitude, as do coated linen coats, zip-up leather jackets, and a naplak leather jacket with knitted linen rib at the cuff. Abstract graphic surfboard art by Robin Kegel are printed on loose fit jumpsuits in poplin silk. They also appear on cashmere sweaters that have been purposefully pilled. A billowing navy shirt is worn with matching shorts, while blouses are draped at the front, folding and held by a small press stud at the neck. Tailored pants are loose fitting, their superfine wool almost transparent. They also come in vivid blue and red, worn with contrasting long ribbed cashmere knits. Blazers have utilitarian patch pockets, as does a long linen workers coat, while a short sleeve jacket and wide pants in apricot in Punto Milano fabric have a functional feel. Zip-ups come in tailoring wool or velvet, while little velvet tanks have been laser cut as if perforated. Platform boots come in leather or suede with a cork sole. Bags are like hybrids of sacks mixed with satchels, or a sack combined with a rucksack. Belts are like oversized shoelaces made in leather. Acne Studios press offices Acne Studios HQ Lilla Nygatan 23 111 28 Stockholm, Sweden —— press.acnestudios.com Stockholm Sweden Nelly Manns, Acne Studios HQ Telephone +468522996 [email protected] London United Kingdom Becky Caesar, The Communications Store Telephone +442079385048 [email protected] Seoul Korea Kate Seo, Shinsegae Telephone +82234401139 [email protected] Paris France, Spain, Russia Adriano Rossi, Acne Studios Telephone +33144786702 [email protected] Tokyo Japan Ai Shibuya, Edstrom office Telephone +81364189912 [email protected] Sydney Australia Amanda Willoughby, Acne Studios Telephone +61293600294 [email protected] New York United States, Canada, Latin America Margo Schneier, PR Consulting Telephone +12122288181 [email protected] Milan Italy Valerio Innella, Beside Communications Telephone +390229531618 [email protected] Shanghai China Tina Hu, Translatio China Telephone +862131269880#622 [email protected] acnestudios.com Copenhagen Denmark, Norway, Germany, Austria, Switzerland, Benelux Louise Rasmussen, Acne Studios Telephone +4533140030 [email protected] Hong Kong China Gloria Yu, I.T Telephone + 85231991802 [email protected]