ABOUT DESIGN HOTELS
Design Hotels represents and markets a curated selection of over 290 independent hotels
in more than 50 countries across the globe. More than a collection of hotels, the company
is a collection of stories. Each property reflects the ideas of a visionary hotelier, an
"Original," someone with a passion for genuine hospitality, cultural authenticity, thought-
provoking design and architecture. Each "Original" stands for the individual, aesthetic and
service-driven experience that his or her hotel provides.
Founded by Claus Sendlinger in 1993, Design Hotels offers its members insightful travel
industry knowledge, from market trend consultancy to international sales representation.
The company has its headquarters in Berlin and branches in London, Barcelona, New York
and Singapore.
In 2015, Design Hotels joined forces with Starwood Preferred Guest (SPG), enabling its
member hotels to have both a greater and more selective reach while offering its
Community the benefit of the industry’s leading loyalty program. In every participating
member hotels, SPG members can earn and redeem Starpoints on every stay.
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