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$ 440bn(£ 298bn) worth of sales in menswear globally in 2014. $ 40bn(£ 27bn) further sales predicted in the menswear apparel market reaching $ 480bn(£ 325bn) by 2019( Euromonitor, 2015) 27 % of male shoppers show a preference for purchasing British clothes, shoes and accessories( Mintel, 2015) 29 central London venues will play host to catwalk shows and presentations around the central hub at 180 Strand 17.4 % growth in online sales of menswear between 2010 and 2015 outpacing all other categories. IbisWorld predicts that online menswear also stands to grow more than other selected categories with an annual average of 14.2 % between 2015 and 2020( IbisWorld, 2015)
The LFWM Schedule
This season Vivienne Westwood will return to the schedule to show their womenswear and menswear collections together in a Monday evening show. J. W. Anderson, nominated for British Menswear and British Womenswear Designer at The Fashion Awards 2016 in partnership with Swarovski, is on the main catwalk schedule alongside British Emerging Talent nominee Charles Jeffrey, who will show as part of the Fashion East MAN initiative alongside Fen Chen Wang and Per Götesson.
The BFC’ s NEWGEN initiative will see London’ s brightest emerging menswear designers showcase their January 2017 collections. Alex Mullins, Craig Green, Cottweiler, Liam Hodges and Wales Bonner will host catwalk shows whilst Kiko Kostadinov and Phoebe English Man will host presentations. NEWGEN graduate Bobby Abley will also present on the catwalk schedule this season.
Belstaff, Christopher RÆBURN, Nigel Cabourn and YMC are amongst the brands showing merged men’ s and women’ s collections this season. A number of brands will be debuting collections immediately available to buy including Barbour, Chester Barrie, John Smedley and Maharishi.
Globally acclaimed brands Maison MIHARA YASUHIRO, SONGZIO and XIMONLEE presented by GQ China will also be returning to the catwalk schedule. The wide range of talent on display in London confirms it as the global home of menswear, including E. Tautz, Kent and Curwen, Lou Dalton, Matthew Miller and Sibling.
Blood Brother, Edward Crutchley, Harrys of London, MCCVIII, Michiko Koshino and Qasimi are all new to the presentation schedule this season, with John Lawrence Sullivan joining the catwalk schedule.
The Designer Showrooms will increase its footprint at The Store Studios to host more than 60 designers, occupying the central gallery as well as the East and West Wings. The East Wing will house the Accessories Showrooms as well as Multi-Label Showrooms and the Toni & Guy Salon. The Central Gallery will continue to host the Ready-to-Wear Designer Showrooms, NEWGEN Pop-Up Showroom and The Store at LFWM.
The generosity and commitment of our sponsors is more vital than ever. Please help us by acknowledging their support for London Fashion Week Men’ s January 2017: Official Sponsors British GQ, Etihad Airways, Lavazza Coffee, Mercedes-Benz, Radisson Blu Edwardian London, TONI & GUY and The Vinyl Factory; Official Suppliers evian, Fashion and Beauty Monitor, Launchmetrics, Olympus