Six Star Magazine Six Star Magazine Spring/Summer 2005 | Page 28

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SUBARU CANADA, INC.
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Think. Feel. Drive.
“Think. Feel. Drive.” is our philosophy. It’s not just a theme line, it’s an automotive ideal.
It’s a belief system totally distinctive to Subaru.
THINK. It’s all about how we think about drivers. What you want today and what you’ll need
tomorrow. That’s the kind of thinking that goes into everything we do. Your brain likes it.
FEEL. It’s an emotional connection that begins with engineers and designers and extends to our
drivers. Turn on the ignition and you’re in for a ride that makes you feel “wow”. Your heart knows it.
DRIVE. It’s about driving ourselves. To keep topping ourselves. To reach new frontiers. To go off
the beaten path. And building a car that helps you get there. Your soul thrives on it.
SUBARU. It’s a company with the same spirit and goals as its owners. Not all cars can be
called Subaru. Not all car owners can be called Subaru owners. In the end, that makes all the
difference in the world.

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