Six Star Magazine Six Star Magazine Fall 2017 | Page 8

SUBARU 360°
SUBARU 360°
DARK SKY AT
NIGHT, STARGAZERS
DELIGHT
The annual Jasper Dark Sky Festival took place from October 13-22
and Subaru was proud to be the Exclusive Automotive Sponsor
again this year. The 2017 edition of this unique event comprised
a great swath of interesting sights, sounds and experiences. The
10-day agenda included yoga sessions, a full-moon hike, wine
tasting, beer sampling, a symphony under the stars, expert
talks, a photography workshop and a stargazing tour of the
Columbia Icefields.
The largest National Park in the Canadian Rockies, Jasper
encompasses some 11,000 square kilometres of untamed
wilderness and is part of a UNESCO World Heritage Site. The park
is also designated a Dark Sky Preserve by the Royal Astronomical
Society of Canada, one of 17 such locations in Canada. (For a
reminder on all 17 locations, we invite you to visit subaru.ca and
revisit our Six Star Fall/Winter 2016 feature story on dark sky
preserves.)
TSC HYPERMEET
STEPS ON THE GAS
Fourteen years ago, the very first Toronto Subaru Club HyperMeet took
place, the event drawing about 20 vehicles, according to Ted Lalka,Vice
President, Product Management, Marketing & Customer Experience at Subaru
Canada. This year, the annual event attracted some 850 Subaru vehicles of all
stripes and some 1,400 individual enthusiasts.
This was the first year that HyperMeet was not held at Subaru Canada
headquarters, shifting instead to the 5 Drive-In movie theatre in Oakville,
Ontario. The larger venue represented the perfect setting for the massive
turnout of Subies and their devoted followers. This year’s HyperMeet
featured product booths, merchandise stands, and plenty of fun activities for
enthusiasts of all ages.
The event also featured the Subaru Rally Team Canada WRX STI, along
with driver Antoine L’Estage and co-driver Alan Ockwell greeting fans and
signing autographs. “[It] feels great to be here at HyperMeet—it’s awesome
to meet a wide range of Subaru enthusiasts,” said Ockwell. “Everyone from
people in the rally community to the show ‘n shine [community], there’s a huge
passion for Subaru and it’s amazing to see how people express that passion in
different ways.”
Each year, TSC HyperMeet raises money for Ronald McDonald House
Charities Canada with all the proceeds being matched, dollar-for-dollar, by
Subaru Canada.
6 six star magazine