SIP Based IP PBX Market Share, Size, Growth, Trend 2017 SIP Based IP PBX Market Share, Size, 2017 | Page 2

Many companies are using digital technology to create market disruption. Amazon, Uber, Google,
IBM, and Microsoft represent companies using effective disruptive strategic positioning. As entire
industries shift to the digital world, once buoyant companies are threatened with disappearing. SIP
is a significant aspect of telecommunications applications server disruptive technology, it is enough
to look at Avaya and the bankruptcy to see there is a shift to cloud SIP solutions.
A digital transformation represents an approach that enables organizations to drive changes in
their business models and ecosystems leveraging cloud computing, and not just hyperscal syste,s
but leveraging . Just as robots make work more automated, so also cloud based communications
systems implement the IoT digital connectivity transformation.
Disruption in the business communications markets represents major opportunity for vendors with
cloud offerings. This is part of a larger digital transformation, a digital approach to interconnecting
everything that enables organizations to drive changes in their business models and ecosystems.
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Cloud based SIP PBX systems are able to connect to the disruptive cloud systems provided by
Amazon (AWS), Microsoft, Google, and Facebook data centers are in a class by themselves, they
have functioning fully automatic, self-healing, networked mega datacenters that operate at fiber
optic speeds to create a fabric that can access any node in any particular data center because
there are multiple pathways to every node. In this manner, they automate applications
integration for any data in the mega data center.
By leveraging digital competencies, businesses can grow faster than they would otherwise. A
digital strategy, in conjunction with the appropriate unified communications solution permits the
implementation of innovative communications services. Digital connectivity with combined voice,
video and file transfer can help organizations and their end users innovate and compete more
effectively. It is imperative that organizations have a digital communications strategy in place.
Communications and collaboration solutions are migrating to the cloud in every segment of small,
medium and large business. In vertical markets, businesses are managing competition that is
characterized by disruption. Traditional verticals exploit digital technologies.
Initiatives provide innovation in the marketplaces. Communications initiatives are being used to
leverage information from the Internet of Things (IoT) and video. New functionality is being built
out in the healthcare sector. Communication goes beyond voice. Most people under 30 prefer to
communicate via text.
SIP IP communications can provide an increase in the quantity and quality of home and personal
medical devices for monitoring patient health care. Care delivery is being improved by having
monitors linked into a full communications system. By integrating the data from monitoring
devices with a real-time communications system, medical professionals can do their jobs better.
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