SimsTabloid Sims 4 Fact Sheet Isue 1 | Page 28

REDWOOD CITY, Calif.–(BUSINESS WIRE)– Life just got better. Electronic Arts Inc. (NASDAQ: EA) today announced the first details forThe Sims™ 4, the next-generation of the hit life simulator franchise launching in 2014. The Sims 4 gives fans an entirely new way to experience the excitement and delight of life’s moments. Built on a brand new technology platform, The Sims 4 empowers players to create and control an entirely new generation of Sims like never before. Through powerful new creative tools and dynamic, emotion-rich gameplay, every relationship is interwoven to create a ripple effect that shapes the life journey of the Sims. The world debut gameplay trailer for The Sims 4 is available to view at www.TheSims.com.

“Over 10 years ago, we created a genre, now we’re taking our most revolutionary step forward by focusing on the heart of the franchise, the Sims themselves,” said Rachel Franklin, VP and Executive Producer for The Sims 4. “The magic of The Sims has always come from the combination of the player’s creativity and the Sims’ free will, and in The Sims 4 we’re taking this further by unlocking more possibilities and deeper gameplay opportunities. The Sims 4 is the bold leap for the franchise where each Sim now has a rich emotional center that drives meaningful social interactions. Your ability to affect the mind, body and heart of these new Sims brings your stories to life in a way that is more personal than ever before.”

The Sims 4 brings all new ways to play with life. Built on the foundation of a brand new technology platform, the nuance and delight of being human come together to create more intelligent, more emotionally rich and more relatable Sims. These Sims have evolved into beings whose every action is informed and affected by interactions and emotional states. Because players are in control of life’s triumphs and failures, life’s moments make stories richer, Sims more relatable and their homes more personal. Pair these revolutionary new Sims with brand new creative tools that are powerful, agile and tactile, and the result is a provocative new gameplay experience that powers a new era for The Sims.

The Sims 4 combines revolutionary Sims with powerful creative tools and all-new emotion-based gameplay, to reinvent The Sims experience. Built on the foundation of brand new technologies that Maxis calls SmartSim, The Sims 4 is the most intelligent, relatable and personal life simulation ever. For the first time, player choice shapes not just a single moment, but the entire life journey of the Sims.

For more than a decade, The Sims has entertained millions of people across the globe and has left an indelible footprint on the interactive world. A world-renowned interactive entertainment phenomenon, The Sims has sold 175 million units to date and continues to enhance its rich multi-platform portfolio with offerings that inspire creativity and reach one of the most passionate audiences in interactive entertainment.

Tell Stories That Span a Lifetime – Life is incredibly rich and multifaceted. The Sims offers players personality and aspirations that emulate the beauty of life but, for the first time, in The Sims 4, Sims are now emotionally aware. They are capable of experiencing a range of emotions that have a direct impact on the way the game is played. In The Sims 4, player choices influence the gameplay not just in this moment but down the line. Just like in real life, these choices have a cascading effect that shapes the entire life journey of their Sims.

Connect with Sims on a New Level – Players are in control of a new wave of Sims, brimming over with intelligence and unique characteristics. The result of this enhanced intelligence is new Sims that behave and react more naturally than ever before. Stories unfold dynamically as Sims socialize, multitask, and engage with each other on a new level.

Creativity for All – Rebuilt from the ground up to be more powerful and intuitive, the tools in The Sims 4 will change the way players bring Sims and their homes to life. With Create A Sim, players reach into the game, sculpting Sims by hand; it’s like playing with clay, but less messy.

The new Build Mode gives players all the control they want with new tactile features that allow them to build homes by simply dragging and dropping rooms. It’s easier and faster for players to create the homes they want. These tools have been designed to allow players to create with speed and flexibility.