Corporate design manual? |? Siemens-Electrogeräte GmbH? |? Advertisements & posters
Dimensions
Template: DIN A3 extreme landscape format poster (420?x?148?mm)
12
Image
height
min.
60
8
72
20
Protected area
approx.?8
Individually outstanding.
As a duo unbeatable.
Image
height
max.
112
1
The new innovative induction hobs by Siemens.
siemens-home.com
Protected area
12
3
Siemens. The future moving in.
2
12
4
4
max. ”Transparent Layer” width
min. ”Transparent Layer” width
Fig. at 40?%
Dimensions in mm
Variable elements:
1
“Transparent Layer”
The width of the “Transparent Layer”
on extreme landscape format posters
without body copy is flexible. The minimum width is 152?mm and the maximum is 408?mm (16?mm to the left
format margin).
The height of the ”Big Bar” of the
“Transparent Layer” depends on the
amount of headline and subhead copy.
A guide frame in the template makes
it easier to set it to the right height.
The headline and subhead cannot have
more than two lines each.
See chapter
“Design elements”,
Layer heights, page 28
2
White space
As a rule, the height of the white space
depends on the amount of body copy –
but extreme landscape formats should
not have any body copy. The height of
the white space thus depends on the
protected areas indicated.
3
Tagline
The tagline goes at the bottom right of
the format.
The dimension values given here
c
orrespond to the template size.
The layout can be scaled up to the
desired final size.
Special features of applications with
full-format image areas:
See page 70 ff.
69