Siemens Brand Guidelines (Sep. 2013) | Page 146

Corporate Design Manual? |? Siemens-Electrogeräte GmbH? |? Brochures Cover design Differentiation options Variable image height Another important flexibility factor is the ability to vary the image height on brochure covers. The height can be altered to best suit either the content placed in the white area or the format of the image (portrait or landscape). If you do alter the image height, please make sure that your cover design complies with our corporate design, identity and branding requirements. min. Lorem ipsum dolor sit amet sum subth consectetuer adipis. 30 pt Lorem ipsum dolor sit amet consectetuer adipiscing elitu sed estemus. 13 pt Lorem ipsum dolor sit amet consectetuer adipis. 36 pt Lorem ipsum dolor sit amet consectetuer 44 pt siemens-home.de Lorem ipsum dolor sit amet consectetuer adipiscing elitu sed. 15 pt siemens-home.de Lorem ipsum dolor sit amet consectetuer adipis.18 pt max. siemens-home.de Siemens. Die Zukunft zieht ein. Siemens. Die Zukunft zieht ein. Image height with an eye-catcher Maximum image height Siemens. Die Zukunft zieht ein. Minimum image height with a multipicture • You can choose the image height to suit the image format (portrait or landscape). The examples here show the bestpractice image heights preset in our templates. • Depending on the category of brochure, you can include additional elements like eye-catchers or multipictures in the white area along with the tagline. Variable image width Gerhard Nüssler Gerhard Nüssler Lorem ipsum dolor sit amet consectetuer adipis. 36 pt Lorem ipsum dolor sit amet consectetuer adipis. 36 pt Lorem ipsum dolor sit amet consectetuer adipiscing elitu sed. 15 pt Lorem ipsum dolor sit amet consectetuer adipiscing elitu sed. 15 pt siemens-home.de siemens-home.de Siemens. Die Zukunft zieht ein. You also have two options when choosing the image width. In product-focused brochures, the image width matches the width of the front cover. With brandfocused brochures, we recommend wrapping the image ont