Hello, My Name is Doris
RSA • 03/11/2016 • R • Flat • Ltd
Cast: Sally Field, Max Greenfield, Peter Gallagher,
Tyne Daly, Natasha Lyonne, Wendi McLendon-Covey, Beth Behrs, Jack Antonoff
Director: Michael Showalter
Screenplay: Michael Showalter
Website: hellomynameisdorismovie.com
A delightful comedy that stars two-time Academy Award® winner Sally Field as Doris, a shy accounting
clerk who has never ventured out of her comfort zone and lives vicariously through her colorful daydreams. Life throws her a curveball when a new co-worker, John (Max Greenfield), joins the company.
Doris is inspired finally to take control of her life, and her newfound courage takes her on an extraordinary adventure more exciting than anything she could dream up.
Marketing/Promotion: Run a promotion aimed at women named Doris. Team with businesses for a
variety of deals that Doris (and her friends) can take advantage of on a night out on the town. Partner
with restaurants for Dinner and a Movie packages. Invite florists, wine shops, and chocolate stores to
sell products and offer giveaways for opening night. Highlight positive reviews and word of mouth buzz
the movie generates among critics. The film premiered at the 2015 South by Southwest Film Festival in
Austin, Texas to rave reviews for the main performance by legend Sally Field.
Compatible films for trailer programming: Eddie the Eagle, Whiskey Tango Foxtrot, The Perfect
Match
Facebook: facebook.com/hellomynameisdoris
The Huntsman:
Winter’s War
UI • 04/22/2016 • Scope • Wide
Cast: Charlize Theron, Chris Hemsworth, Jessica Chastain, Conrad Khan, Emily Blunt
Director: Cedric Nicolas-Troyan Screenplay: Evan Spiliotopoulos, Craig Mazin
Website: thehuntsmanmovie.com
The fantastical world of Snow White and the Huntsman expands to reveal how the fates of The Huntsman Eric and Queen Ravenna are deeply and dangerously intertwined. Long before the evil Queen
Ravenna (Theron) was thought vanquished by Snow White’s blade, she watched silently as her sister,
Freya (Blunt), suffered a heartbreaking betrayal and fled their kingdom. With Freya’s ability to freeze
any enemy, the young ice queen has spent decades in a remote wintry palace raising a legion of deadly
huntsmen—including Eric (Hemsworth) and warrior Sara (Chastain)—only to find that her prized two defied her one demand: Forever harden your hearts to love. When Freya learns of her sister’s demise, she
summons her remaining soldiers to bring the Magic Mirror home to the only sorceress left who can harness its power. But once she discovers Ravenna can be resurrected from its golden depths, the wicked
sisters threaten this enchanted land with twice the darkest force it’s ever seen. Now, their amassing army
shall prove undefeatable…unless the banished huntsmen who broke their queen’s cardinal rule can fight
their way back to one another.
Marketing/Promotion: Host a “World of Snow White” party for the film’s opening weekend. Decorate
the lobby to resemble an enchanted forest. (Include an impressive mirror.) Partner with a formal wear
store and have them display some of their most impressive gowns on mannequins. Ask social media
users trivia questions about the first film in the series, Snow White and the Huntsman. Promote on-line
viewing of the impressive trailer.
Compatible films for trailer programming: 10 Cloverfield Lane, The Divergent Series: Allegiant, Batman v Superman: Dawn of Justice
Facebook: facebook.com/universalstudiosentertainment
Twitter: twitter.com/UniversalPics
32 • ShowTime Preview Guide – Spring 2016