Showtime Preview Guide | Page 18

The Bounce Back FRE • 03/18/2016 • PG-13 • Flat • Wide Cast: Shemar Moore, Bill Bellamy, Nadine Velasquez, Michael Beach, Kali Hawk, Sheryl Underwood Director: Youssef Delara Screenplay: Youssef Delara, Victor Teran, Staci Robinson Father, author and relationship expert, Matthew Taylor is on a whirlwind book tour promoting his new best seller, “The Bounce Back.” He’s got it all figured out until he meets the acerbic Kristin Peralta, a talk show circuit therapist who’s convinced he’s nothing but a charlatan. Matthew’s life is turned upside down when he inadvertently falls for Kristin and has to face the painful truth of his past relationship. Marketing/Promotion: Target couples and women with this romantic comedy. Post 1-sheets in beauty parlors. Possibly print up book markers with the tag line and a note that it can be redeemed for a free popcorn when attending the film at your theatre. Provide the bookmarks to area book stores and libraries to make available to the public. Compatible films for trailer programming: The Choice, Touched With Fire, The Perfect Match Tag Line: “Sometimes you have to turn the page to fall in love.” Facebook: Facebook.com/TheBounceBackMovie The Bronze SCL • 03/18/2016 • R • Flat • Ltd Cast: Melissa Rauch, Gary Cole, Thomas Middleditch, Sebastian Stan, Cecily Strong, Hailey Lu Richardson Director: Bryan Buckley Screenplay: Melissa Rauch, Winston Rauch Website: sonyclassics.com/thebronze/ In 2004, Hope Ann Greggory became an American hero after winning the bronze medal for the women’s gymnastics team. Today, she’s still living in her small hometown, washed-up and embittered. Stuck in the past, Hope must reassess her life when a promising young gymnast threatens her local celebrity status Marketing/Promotion: Promote the movie at comedy clubs and open mic comedy nights with 1-sheets, promotional materials and screening trailers of the film. Reach out to the world of gymnastics for a variety of tie-ins and fun promotional events. Invite gymnasts to do demonstrations and exhibitions in the theatre lobby. These events will be a great way to create awareness for the movie. Invite local famous athletes to make an appearance during the movie’s opening weekend. They can sign autographs and take pictures with patrons. The Bronze premiered at the 2015 Sundance Film Festival. Compatible films for trailer programming: Hail, Caesar!, How to Be Single, Zoolander 2 Facebook: facebook.com/TheBronzeFilm/ 16 • ShowTime Preview Guide – Spring 2016