Are you Marketing to Moms?
Research Shows You Should Be Because There is Obviously Power in the Purse
“Moms are the major household purchasing decision maker in 80% of all families.”
-Child’s Play Communications
“The Moms market is continually self-renewing; approximately 4 million babies are born each year,
40% are to first-time mothers.”
-eMarketer 2013
“On average, even the busiest moms say they read 4.1 magazines a month, with at least two of these
titles delivered to their mailboxes.”
-Trillion Dollar Moms
“Moms mention brands an average of 73 times per week compared with just 57 times per week among
males.”
-Marketing Daily, 2012
We have some of the most affordable advertising rates around…so partner with
Shelby County Moms Guide to reach your local target market today!
Contact us at 205-588-8962
[email protected]
Shelby County Moms Guide / April 2014 2