PLACEMENT
strategy
How Do I Know Where to Place People?
LAUNCH
Learn correct placement strategy so that you place your enrollments effectively in your organization from the beginning. This is key to building a stable and strong organization long-term.
Have clarifying conversations with your existing builders before placing a new enrollments under them. “I really want to
put this person under you, but I need to put them under someone who will do their Wellness Consult with them and support
them in sharing and building. Can you commit to supporting this person?” (See tips below for sponsor roles.)
P
I
P
Consider three questions when
placing a new enrollee:
Place by Relationships
E ENROLL S
1. Where will they grow the best?
2. Where will they be best supported?
3. Where can I place them to support my rank? Power of 3?
ME
ENROLLER
• Enroller is usually the person who brought the enrollee to
dōTERRA (Whose contact is it? Who did the work to
engage and enroll them?).
• Enroller receives Fast Start bonuses on their new
enrollee’s purchases for 60 days after their enrollment.
• Enroller works with the Sponsor to predetermine who will
do the Wellness Consult, follow-up, and other support.
• Enrollers can count the rank of those they enroll towards
their rank advancements (one per leg).
FAMILY
FRIENDS
COMMUNITY
SPONSOR
• Sponsor is the person under whom the enrollee is placed (also referred to as their direct upline).
• Sponsor benefits from the Power of 3 and unilevel bonuses.
• Depending on the arrangement made, the sponsor can assist with the Wellness Consult and other follow-up needs.
PLACEMENT TIPS
• Place new enrollees under builders and leaders where and whenever possible. Keep enrollership until it makes sense to
transfer to sponsor for rank advancement or when they have assumed the greater responsibility.
• Keep strong builders on or close to your frontline to build stability, longevity, and strength.
• Your enrollee can be anywhere in a leg to qualify you for advancement. Only one of your enrollees per physical leg
can count toward your rank advancement.
• Make decisions based on long-term growth, not just the short term rewards of hitting rank or Power of 3.
• If you don’t have builders yet, consider asking a family member to enroll and put your enrollees under them until you
find a builder to take their place.
• Typically, match the efforts of your builders by not doing more than they do to build their team.
• It’s best not to build more than one leg under a builder so they have a vested interest in their success and their team is
their team. Empower them with the duplication process to continue building for themselves.
• Do the best you can to qualify your enrollees for placement. Predicting someone’s level of ongoing participation and
success is difficult (even for themselves) as multiple factors influence outcomes.
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