SHARE Magazine October 2017 | Page 27

Packaging often cost more than product Eugenics Eugenics is a movement that is aimed at improving the genetic composition of the human race. Historically, eugenicists advocated selective breeding to achieve these goals. Today we have technologies that make it possible to more directly alter the genetic composition of an individual. However, people differ in their views on how to best (and ethically) use this technology. http://knowgenetics.org/history-of- eugenics/ Globalists You may remember that one of the hopes of the proliferation of personal computers was that it would result in a paperless office. Well, that did not materialise, in fact, the opposite is true. Computerised technologies have totally revolutionised advertising putting the designing and printing industries, among other, on steroids. Experience teaches us that we cannot judge the product by its packaging. Especially now that we are living in a time when product design competes or often far out do product quality. “Packaging for health and beauty products can cost three times as much to make as the contents, research shows. Lynx shower gel was singled out as an example of wasteful practices that contribute to the six million tons of boxes, bottles, tissue and other wrapping sent to landfill every year. A study found that the contents of each bottle of gel cost Lynx just 10p to manufacture whereas the bottle itself cost 30p. The product retails for around £2. … Mr Constantine, the founder of the Lush cosmetics chain, used his industry knowledge and contacts to come up with the figures. He said: ‘What emerged is that when you buy Lynx what you are paying for is the bottle and the advertising. The cost of the actual gel is