HEALTHY, WEALTHY & WISE
Published exclusively for clients of Service First Restoration
Hoover, Eureka, Kirby, Dyson, Oreck, Bissel, Electrolux, Rainbow and Miele. Most of these are household
names thanks to relentless marketing on TV, in magazines, and at retail stores. There are many more brands
of vacuum cleaners besides these. Every one of them wants you to believe that they have the best vacuum
cleaner on the market.
There are different styles of vacuum cleaners; upright, canister,
backpack and cordless stick-type machines that use a variety of
methods to capture particulates. Cyclonic filtration, bags, bag-
less, HEPA filtration and even filters that utilize water to remove
dust particles from the processed air are available.
And those commercials! You’ll see demonstrations of vacuum
cleaners picking up everything from Cheerios to bowling balls.
But before you buy into the marketing hype, you should know
CEO & Founder
that there is a far more objective way to choose a vacuum clean-
er. Since 2005, the Carpet and Rug Institute (CRI) in cooperation
with independent testing laboratories has used technology
developed for the NASA space program for testing the effec-
tiveness of vacuum cleaners. The program is called Carpet and
Rug Institute Seal of Approval (CRI-SoA).
The CRI-SoA measures 3 important performance aspects of a
See “BEST” on next page