September October 2016 | Page 45

TMT annual report as competition, corporate, and tax are breaking into the TMT market.” Another specialist TMT partner at a law firm in Madrid says a major challenge for law firms is implementing technology within in order to remain competitive: “We need to add value by using technology in the provision of services.” In addition, client demand for a “one-stop-shop” means that law firms are under pressure to restructure their firms into teams that specialise in specific industry sectors. Meanwhile, Latin America is a market with huge potential for TMT lawyers, says GonzálezEspejo. “Latin America has the potential for more development in the TMT area; it’s a great place to grow.” Another problem for law firms is that, while the initial advice they provide clients is usually highly specialised, as knowledge becomes more widespread the legal work becomes commoditised. “For example, take number of TMT lawyers in future, blockchain: eventually companies says Iban Díez López, associate develop their own teams to handle at Gómez-Acebo & Pombo. He this matter so law firms have adds: “TMT lawyers have to be to change quickly and become pioneers [in another area],” says one partner. Law firms The amendments to the frequently have criminal code mean that there to adapt to new are concerns among companies fee structures too and clients about software licensing often prefer to compliance. use three or four Alejandro Touriño different law firms for legal Ecija advice, explains one partner based in the internationally oriented, they have Madrid office of an international to be specialised and business firm. He adds: “The lack of legal oriented and technology oriented. certainty in this area means that With regard to fintech, for example, lawyers also have to take on the we have to build multidisciplinary role of business consultants and teams – with expertise in advise clients on what approaches compliance and tax, for example – to take [to particular issues] in because TMT is not always the ‘best future.” friend’ of banking.” Clients have tremendous Bargaining power “bargaining power” when it comes There will be an increasing Spain: What do you think will be the biggest trends in the TMT market in the coming year? “No doubt technologies strengthening cybersecurity, given the ever greater awareness of cyberthreats. Privacy enhancing technologies of all kinds, especially as a result of newly enshrined legal duties on privacy by design and privacy by default. Artificial intelligence and robotics will also be crucial.” Pablo García Mexía, of counsel, Ashurst “In recent years, companies and universities have been creating accelerators and incubators for entrepreneurial projects. As a result, we are observing how these investments are starting to bear fruit. Next year will bring significant opportunities for