SEO Made Easy 001 | Page 12

80% of users ignore the paid ads, focusing on the organic results. 75% of users never scroll past the first page of search results. Search and e-mail are the top two Internet activities. Companies that blog have 434% more indexed pages, and companies with more indexed pages get far more leads. 81% of businesses consider their blogs to be an important asset to their businesses. A study by Outbrain shows that search is the #1 driver of traffic to content sites, beating social media by more than 300% SEO leads have a 14.6% close rate, while outbound leads (such as direct mail or print advertising) have a 1.7% close rate. 79% of search engine users say they frequently click on the natural search results. In contrast, 80% of search engine users say they occasionally/rarely/never click on the sponsored search results. When you see data like this you really have to believe that there is a lot of money to be made in here. Many people might be talking about it, but very few can really teach how to productively position your business there and make money with it at the same time. By the end of the 10 steps outlined in our training guide, you will know everything you need to know to be able to scale your business online a lot more with the Search Engines. Page 12