FINANCES
Elize Jordaan
“It’s all about the Client’s Needs.”
Senwes Credit’s Manager: Agri-Finance, Elize Jordaan, is not afraid to slip on her faithfull
pair of ‘vellies’ and walk the land with the client to discuss business solutions.
By Marlon Abrahams
Senwes Scenario Editor-in-Chief
“I
work with Senwes clients who
often have very unique and
sometimes complex needs
when it comes to financial
solutions. To do the needs analysis can
take about five working days, but what
drives me is the relationship building
and sustaining that follow. We implement
solutions, track and monitor, adjust and
constantly optimise. The client’s success
is our success.”
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SENWES SCENARIO | SUMMER 2018
At first glance Elize looks like she
could be quite at home traipsing the
floors of the JSE or even the New York
Stock Exchange. Her appearance is all
business and it also reflects her 15 years’
experience as a private and business
banker for one of South Africa’s top four
banks. “The best part of my job is slipping
on my faithful pair of ‘vellies’ and walking
the land with the client to discuss solu-
tions. To experience the client’s passion
for his business and assist to achieve the
goals they set out to grow. I grew up on
a cattle (beef) farm near Polokwane and I
am quite at home on a farm.”
Having the experience of private and
business banking and having studied
Financial Markets and Instruments and
Marketing, Elize says the agri-sec-
tor presents exciting challenges and
Senwes Credit has the flexibility to pro-
vide unique customised products for
its clients at preferential rates, which
other competitors cannot and do not
provide. “In the banking sector the
products were off-the-shelf vanilla-type
products. In the agri-sector, no two
clients' needs are the same. Each
situation is evaluated on its own
merit. I work very closely with our
Structured Finance, Tax and
Business Engineering team
who specialises in wealth
management. It allows
for a comprehensive
solution to the cli-
ent’s specific
needs.”
A recent example of a customised
solution for an agri-client demonstrates
the products and services offered by
Senwes Credit, which mainstream bank-
ing does not offer. “After analysing the
client’s situation, we offered the client a
Tradevantage Price Risk Account, which
allowed him to buy and sell a certain
commodity. We also provided marketing
management services for the commod-
ity. We arranged an operating capital
facility and provided a structured finance
solution for capital expansion. The client
also needed to implement a sustainable
BEE-deal and we were able to provide a
team to negotiate the deal and bring the
parties together. Over and above these
customised solutions, what makes our
offer very attractive is that we have very
fast turn-around times and we have very
competitive interest rates and administra-
tion fees”.
“I am very passionate about what I
do - I sit next to the client, not across the
desk from him/her. It's about investing in
a long-term relationship and adding value
to the client’s business,” says Elize with
palpable positive energy!
If you’d like to meet with Elize
Jordaan to optimise your financial
solutions, don’t hesitate to call her
at the following numbers:
018 464 7432 or cell 084 495 2744
or via email at elize.jordaan@sen-
wes.co.za.