A GRAIN MARKETING ADVISOR WITH THE FULL PACKAGE
Herman is your Senwes Man
TRADE NEWS •••
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HAVE YOU EVER SEEN A SENWESTER WHO GOES OUT OF HIS WAY TO REALLY BE THERE FOR HIS CLIENTS ? HERMAN DE JAGER ' S NAME MUST CERTAINLY BE AT THE TOP OF THE LIST .
He really goes the extra mile . To start with - the aroma of coffee when you walk into his office . A fridge filled with ice cold soft drinks , a cool and fresh office with the best air conditioning . This is what awaits you when you walk into this grain marketing advisor ’ s office .
SENWES Scenario • DEC 2016 / JAN 2017
This could be the introduction to a good article . The w ’ s of the article , who , what , where and why things happen , go about the client . Then we have to add a bit of body , as my former lecturer at the University of the Free State , Elsabé Pepler , would say .
You realise that it does not only seem as if Herman really cares for his producers - he personifies service to the producers . He goes the extra mile to get to know the different personalities of the producers which he deals with - “ You have to know each and everyone personally and you have to become part of their business . If you manage to do this it will be so much easier to identify the requirements of each one . In short : You have to grow with your producer .”
The warm office atmosphere is recreated on the farm as well . Herman personifies service . He is the guy driving around with a cooler box of soft drinks , dishing it out to clients . His warmth is another important characteristic - “ I get into the planters and harvesters with my producers .” He really goes further than the rest . He often goes out with producer Uys van Heerden in his Cruiser with his German shepherd Ben .
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And then follows the complimentary information in order to conclude the final transaction . Herman has years of experience as agricultural technician , precision farming specialist and grain marketing advisor .
The conclusion ! This is what makes Herman such a good Senwester . And this can only be to the advantage of producers in the Odendaalsrus , Allanridge and Losdoorns areas in which he works , as well as a part of Tierfontein , which he services with Senior Grain Procurer , Danie Pretorius . According to him it is difficult to get away once you visit a producer on his farm .
If you think you can apply a ' copy and paste ' - not so easy . You have to be Herman and no-one else can be Herman . Only Herman can be your Senwes man .
MORE ABOUT HERMAN
• 31 years old
• Married to Lenie
• Born in Reivilo
• Grew up in Jan Kempdorp and Hoopstad
• Played hooker for the Puk under 19 team .
Vom Eisenwacht KUSA Reg . 1028906
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