Senwes Scenario August/September 2018 | Page 34

AREA FOCUS Lichtenburg Arable land, maize world and Senwes world Lichtenburg or Liggies is, according to Della Retief an “Oasis in the Northwest… A light in the maize district...”. It summarises the area in the first paragraph of the poem in the book Lichtenburg is hul Saailand.  By Aubrey Kruger Senwes Scenario Editor THE ESTABLISHMENT OF LICHTENBURG L ichtenburg was established 145 years ago, on 25 Julie 1873, and Hendrik Adriaan Greeff, the foun­ der, named it after a place near Durbanville, where he was born. At the time of the proclamation it was mentioned that it will be like a light in the Western Transvaal and in the future! And it is still the case. THE SENWES EQUIPMENT BRANCH Lichtenburg is maize world and branch manager André Gouws tells us that cotton has also raised its head in this area. The branch officially opened in 2004 and the branch is still doing well 14 years later. The branch is situated at 131 Thabo Mbeki Street, formerly known as Buiten Street. Gouws tells us that Senwes obtained the John Deere agency after the 32 SENWES SCENARIO | SPRING 2018 Ferreira Brothers, Andrag and NWK had the agency. MANAGER AND STAFF The manager, André Gouws, knows the industry and has been a marketer since 1980. In the late 1990’s he worked at Senwes in Vereeniging and has been with Senwes Equipment in Lichtenburg since 2011, where he was promoted to branch manager in 2016. Every one of the 31 employees at the branch play an integral role - from the manager to his valued divisional heads, Estie Eksteen (head of administration), Warren Waldron (spares manager), Bennie Nel (workshop manager) as well as Jannie Vergottini (marketer) and Monique Waldron (administration and safe- ty), all the clerks, technicians, apprentices, drivers and general workers. EXPERIENCED STAFF, GOOD SERVICE Three members of staff, Estie Eksteen (head of administration), Sarie Grobler (receptionist) and Abel Rampau (general worker) have 14 years’ service each while three others, Paulina Setiro (general work- er), Warren Waldron (spares manager) and David Oliphant (general worker) have a decade's service each. LICHTENBURG AGRI-FACTS The Lichtenburg Agricultural Association was established in 1917 and by 1920 harrows were used by most producers, fol- lowed by planters in 1923. The Women’s Agricultural Union was established in 1926 and two years later the Lichtenburg Agricultural Union. A lot of land was ear- marked for grazing for oxen before the Second World War and maize planting increased only after the war. At the time John Deere, McCormick, Massey Ferguson and Case were popular tractors, which ran on power paraffin. A BURG WITH A NUMBER OF FOUNTAINS A number of farm names include the word “fontein”, such as Grootfontein, Elandsfontein, Rietfontein, Vlakfontein, Wolwefontein and Leeufontein.