Senwes Scenario April / May 2019 | Page 50

AGRICULTURAL Senwes now in the Eastern Cape! Johan Jacobs, Senwes Regional Manager: Agri has recently moved office to the Eastern Cape to facilitate Senwes’ move into the area. Senwes Scenario sat down with him to get a clear picture of what this move means for the company and our potential new relationships with clients in the area.  Deur Kefiloe Manthata Senwes Journalist J ohan explained that the aim of the move into the Eastern Cape was to expand the Senwes brand in the province through the integrated customer solution business model and his job is to facilitate this move to bridge the communication path between the company and its existing clients, as well as potential new clients. When asked about the challenges they have faced as a new branch, Johan said that the remoteness of the branch as a pioneer in the area is the biggest 48 SENWES SCENARIO | AUTUMN 2019 challenge. “We work in a very complex business environment due to the wide area and long distances from major centres such as East London and Bloemfontein. As a result, the producers found many unique business solutions to do business in the value chain. In light of this, we have a big challenge to understand each customer's unique business model in order to add value”, he said. The growth and success of the Senwes Equipment branches in Aliwal North, Ugie and East London provided a good base for expanding business in the Eastern Cape. The plan is for Senwes to develop a strategic business plan for the Eastern Cape to ensure a focused way of conducting business and guarantee integrated solutions for customers that will not only add value to their businesses, but will also contribute to the sustainability of their businesses. Clients based in the Eastern Cape and surrounding areas can now enjoy faster response from a dedicated team which strives to provide client solutions with the Senwes values ​​as foundation. The Senwes Eastern Cape branch is situated in Ugie and Johan Jacobs can be contacted on 083 290 8576 or 074 153 6775.